Case study
Continental Radial G
Show me the videoThe Details
When Continental Tyres approached us for something VR related that would wow their internal team, we knew there was only one game for the job – It’s not every day that you get your company logo plastered all over a hit PSVR title. With a map view and additional trackside cameras, the thrill was extended to include everyone watching as well as the players zipping around at light-speed.
The Process
With billboards strategically placed throughout the length of the track, even travelling at light-speed you'd know exactly who owned this version of Radial G.
With the ability for 4 players to be speeding around the track at once, it's a fantastic team building experience and a place to let some steam off.
The map view and additional trackside cameras mean that spectators outside of VR can still be part of the action and cheer on their friends.
